Supergirl seems to be taking off, which is a good thing. While the show has made it clear that there are only two superheroes active, and the odds of another DC Comics based TV shared universe are slim; that doesn't mean that other characters can't pop in to add some flavor to the show's universe and overall plot arc.
1. Brainiac
As was the case with 'Man of Steel', I was a little disappointed that the writers didn't take the opportunity to set up Brainiac as a future big bad. He's a cool villain who could use some more mainstream exposure. You could have used the Geoff Johns run in the comics as an inspiration and have the alien AI be the one who destroyed Krypton. This would work well for Supergirl as, in said comics, she witnessed the attack and was scared crapless of the foe as a result. It would have given Kara some psychological fodder as well as an arc and moment of triumph as she overcomes the fear to win the day. While that's a missed opportunity, it would be great to see him appear as a threat not just to the city, but to the planet as a whole.
This could also be where Supergirl teams up with her cousin. Now, the show did make it clear that Kara doesn't want help, which is fine. But if you write it right, it wouldn't necessarily have to play that way. You don't even have to go the "Kara saves her cousin" route either. Have both National City and Metropolis get attacked and have both heroes independently decide to take the fight to Brainiac. They meet up outside his ship and decide to work together. Boom, hero team up.
2. Comet the Super-Horse
While a lesser known member of the team of "Superpets", Comet actually has a close tie to Supergirl in that they were romantically involved. Yes, Supergirl was in a relationship with a horse, comics! To be fair, the character was a shape-shifter, which helped remove some of the squick. Actually, Supergirl was a shapeshifter for a while too, that was weird. It's unlikely that a TV network would want to go this route, for obvious reasons, but that's kind of why I want to see them do it.
Even if the network wanted to sidestep the whole romantic angle, bringing in a super-powered horse is still something worth doing.
3. John Constantine
Of course, the character would be played by Matt Ryan, because he's just that good at it. Yes, he did appear on 'Arrow' but there's no reason he can't show up here too. He's so much fun to watch and it would be a way to introduce magic to the show, which is a prominent vulnerability for Kryptonians. It would also open things up for writers to bring in demons and other kinds of monsters for Kara to fight.
Now, this would raise the issue of continuity. According to Word of God, Ryan's appearance on 'Arrow' brings that show into the shared universe. Frankly, I find that to be an odd choice as they are adamant that it was just a one-off appearance and I doubt that they're going to pick up any of the dangling plot threads from the NBC show. Honestly, it would have made more sense to just say that he was that universe's version of the character. Multiversal doppelgangers are played by the same actor/actress on 'The Flash' anyway so it would be consistent. You could, however, go that route here and have an iteration of the character exist in her universe that is separate from the NBC/Arrowverse continuity.
4. The Flash
Speaking of the Arrowverse, there was talk of this show being part of it, but CBS opted out. As such, there won't be any crossovers between them...for now. The producers are still up for doing it some time down the line. I think having it be its own universe worked out, but with the multiverse being established, you could use the breaches as a pretense to have Barry pop in for an episode. Or, you could have Kara get pulled through and be in that universe for a while. Considering her struggles to prove herself, the latter might work out better for her. With both heroes being as noble and personable as they are, I think they'd make a great team.
I mean, look at this.
This can be canon.
5. Zatanna
It's odd, given the show's feminist slant that all of the characters I've listed so far are male. You could argue that Brainiac is genderless, but you get the point. For what it's worth, that was incidental. I had reasons for wanting to see each individual character pop up and the list just sort of came out that way.
While Wonder Woman isn't likely to make an appearance due to the movies and Hawkgirl, Vixen, Black Canary, and Huntress exist in the Arrowverse; Zatanna is still up for grabs and she is an awesome character in her own right. As such, she's more than deserving of the closing spot on the list.
As is the case with Constantine, Zatanna would allow magic to be brought into the fold, while also giving Kara a potent ally. While I am partial to the traditional backwards speak based magic, I think this is one instance where the elemental mystic route might be the better take for the character. It's still a formidable ability, but it doesn't overshadow Kara and it makes it easier to create viable threats for when the two characters do decide to work together.
The show's universe may never get as expansive as the Arrowverse, and one wouldn't want the show to fall back on using character guest spots as a crutch the way Smallville did. That doesn't mean the show can't dabble in it occasionally to add a bit of flavor to Kara's world.
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